The Sunday Times Culture

This amazing one shot video was made by Black Island Studios. They shot 26 takes on the day, but it was take 16 that was used to advertise 'The Sunday Times Culture' for The Sunday Times. How many of the iconic scenes from media texts do you recognise? 

M&S Christmas advert

It's that time of year again when Christmas adverts will be gracing our screens. I do actually look forward to them! What have been some of your favourites?

This year Marks & Spencer's have been clever and tied it in with the release of Paddington Bear 2. A great way to create synergy between both brands and target a family market.

M&S Christmas as uses Paddington Bear to target family audience.

Magazines: How print is surviving the digital age

How often do you read physical copies of newspapers and magazines? If you don't read physical copies, how else do you access information? 

Here's an interesting article about magazine figures with reasons to why some publications are increasing/decreasing sales with possible reasons why.

https://www.bbc.com/news/amp/entertainment-arts-40897967

BFI Film Academy: Screenwriting

A great opportunity for sixth form students.

• Are you a screen writer? 
• Would you like to be mentored by professionals? 
• Would you like your short film to be made by a crew of like minded individuals who are also keen to get into the film industry?

If you have answered yes to all of the above, ensure you apply for the BFI Film Academy, delivered by the prestigious National Film and Television School.

Apply via the application, which can be found near the bottom of this link: https://nfts.co.uk/bfi-film-academy

Deadline: Sunday 12th November, 6pm

Y8 film review competition

Writing a Film Review from MissPatelMedia

Ofcom announce new measures for the BBC

Ofcom have just announced new regulations that the BBC must follow. This updated information is useful for the Y11 TV comedy unit as one of the case studies is based around the BBC as an institutions. Think about what you already know about the BBC's mission, aims and purposed. Is this currently reflected in their content? Do you agree with Ofcom's new ruling?

Read the articles below, from a variety of sources. 

Ofcom - More UK-made programmes on the BBC

The Telegraph - Ofcom tells the BBC: stop showing so many old films and daytime repeats

The Guardian - BBC ordered to show more British-made programmes

Film Review: How to Train Your Dragon 2 (2014)

Reviewed by Indranil (8S)

I decided to watch How to Train Your Dragon 2 as I thought it was going to be as action-packed as the first one.

The plot develops around a boy named Hiccup. At the beginning of the movie, Astrid (Hiccup’s future wife), Snotloud, Fishlegs, Ruffnut and Tuffnut (twins) are having a race. The race is to ride your dragon, find and collect sheep in your basket and whoever has the most sheep wins. At this moment Hiccup and Toothless, Hiccup’s dragon, are exploring to find new lands to wander.

How to Train Your Dragon 2 by Dean DeBlois is an animation that is full of action, silliness, extreme sadness and adventure. The movie creates tension when Hiccup and his friends are in deep danger from Drago Bloodfist, the antagonist of the movie. The movie also creates sadness when Hiccup’s dad, Stoik, gets shot by Toothless, who was under the spell of Drago Bloodfist. Action can be seen when Hiccup’s army have a huge battle with Drago Bloodfist’s army. The movie also shows adventure when Hiccup and his friends are exploring new lands. This film is action-packed and full of adventure. These genres are the most important ones in the movie.

Overall, this film has definitely supplemented my personal collection of favourite animations. The action and adventure really managed to create an exciting atmosphere. I think this film is targeted to 7 year-olds but can be watched and enjoyed by all the family.