Tuesday, 25 February 2014

10D HW Psychographic profile and questionnaire

Due Tuesday 4th March

Task 1: Complete your pyschographic profile. 

  • Get a women who fits your target audience to check it to make sure it seems realistic. 


Task 2: Complete your questionnaire




  • Remember to focus on a particular type of drink (e.g sports, coffee, soft).
  • You are attempting to find out how your target audience will want women to be represented and what they are looking for in a new drink.
  • Include a question about advertising appeals and also how your target audience would like to see women represented within print advertising. 
  • Ask a minimum of 10 questions.

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